Optimise Google Ad Manager to meet objectives

Expand and deepen your understanding and usage of Google Ad Manager's features to achieve your business objectives and drive revenue growth. Ad Manager can help you optimise your monetisation strategies, make more impactful decisions and grow your digital advertising business. After completing this intermediate learning path, you'll be able to: Use Ad Manager tools to start, expand and negotiate a Programmatic Guaranteed deal. Run key Ad Manager reporting combinations to meet your business needs. Evaluate and adjust your Ad Manager in-app setup to drive revenue. Use Ad Manager tools and insights to evaluate opportunities and maximise yield. Configure Ad Manager's video solutions to support your video ads needs.