Get to Know Google Solutions for Google Partners Program - Planning & Strategy

The Planning and Strategy learning path will teach you the fundamentals of building a Google campaign strategy to meet your clients’ goals. This onboarding path will walk you through how Google campaigns fit into your media plans and how to evaluate the performance of your campaigns. Complete all required learnings to earn a completion badge and certificate. Complete the optional certifications recommended at the end to become certified in the topic. Note, not all recommended certifications count toward the Google Partners program badge status.