Google Ads creative certification

Showcase your ability to make effective ads for video, display, app and search campaigns. Certified users will demonstrate an understanding of how to make effective ad creative based on Google's research-backed guidance and use helpful tools and resources throughout the creative life cycle. By earning the Google Ads creative certification, Google recognises your ability to: Make effective ad creative for video, display, app and search campaigns based on Google's research-backed guidance. Use Google's tools and resources throughout the creative life cycle. Boost creative performance with experimentation.